CatalogRelay
Product feed management, fully automated

One platform for all your supplier feeds

Connect supplier feeds, apply your rules, and push clean products to Magento, Shopify, or WooCommerce — on autopilot.

Free plan available — no credit card required

300k
SKUs per account
3
export platforms
48×
exports per day
file size limit

Everything your supplier feeds need

From raw supplier CSV to clean, priced, rule-checked products in your store — CatalogRelay handles the entire pipeline.

Multi-supplier Import

Connect any number of supplier feeds in CSV, XML, JSON, or API format. Feeds are downloaded, streamed, and processed in 1,000-row chunks — no memory limits, no timeouts on 2 GB files.

Data Normalization

Map raw supplier columns to your canonical attribute schema. Match inconsistent category strings and brand names to your internal taxonomy — once, for all future runs.

Pricing Rules Engine

Apply cost-plus margins, fixed markups, and rounding rules per supplier, brand, or category. Rules chain in priority order — a 30% margin always stays a 30% margin, even when supplier prices change.

Smart Export

Push products to Magento 2, Shopify, or WooCommerce on a schedule. Delta export sends only rows that changed since the last run — reducing API calls from thousands to tens.

Guard Rules

Protect your store from bad data. Guard rules block exports of zero-price products, below-margin items, or suspiciously large price spikes — before they reach paying customers.

Feed Health & History

Monitor GTIN coverage, description completeness, and price volatility per supplier. Price history is append-only — replay any product's price and stock at any past timestamp.

Multi-currency

Source prices in any currency, sell in any other. FX rates are fetched from ECB, Frankfurter, and Open Exchange Rates with automatic failover — manually override any rate when needed.

Deduplication

When the same product appears in multiple supplier feeds, deduplication selects one authoritative record by GTIN or SKU — using the cheapest price, highest-priority supplier, or first-seen strategy.

How it works

Set up once, run forever. CatalogRelay processes supplier feeds on autopilot.

Input

Supplier feeds

  • CSV · XML · XLSX
  • JSON · JSONL
  • REST API
  • FTP / SFTP
  • Any URL endpoint

Engine

CatalogRelay

  1. Normalize Map columns to your attribute schema
  2. Price rules Cost + margin, per brand / category
  3. Guard rules Block zero prices, bad data
  4. Deduplication One record per SKU across suppliers
  5. Delta export Push only what changed

Output

Your stores

Scheduled automatically — hourly, daily, or on demand.

Simple, transparent pricing

Start free. Upgrade when you're ready. No hidden fees.

Free

€0

Lite

Plus

Scale

Ready to automate your supplier feeds?

Start free today. Connect your first supplier in minutes. No credit card required.